[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space]
Their new branding utilized a bright color palette and circle elements — overlapping and cropped – derived from their company logo. We utilized those elements throughout as background images, reinforcing their brand at every turn. To avoid an overload of cheesy, “happy people” stock photos, we used conceptual images for their page titles and case studies.[/vc_column_text][vc_separator type=”normal” color=”#ffda23″ thickness=”2px”][vc_column_text]The Outcome: The process of organizing their information for their website helped CCA really think through the services they offered and clarify their target market. The result was a beautiful, sophisticated website that not only tells the CCA story but also promotes their thought leadership by making a lot of information easily accessible. CCA employees loved being able to direct clients to the user-friendly site rather than having to guide them through an overwhelming mass of information overload.[/vc_column_text][/vc_column][/vc_row]